Conversion Optimization Strategist (Remote)

Blast Analytics

Location: Remote | Type: Full Time | Level: Mid Level

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Ready to Make your Mark?

The primary focus of this role is to help execute optimization testing and personalization services to enhance the digital experience with an understanding of our client’s businesses, industries, and environments.

Conversion Optimization Strategist is responsible for executing optimization testing and personalization services for a wide range of clients. Functioning as a key member of our digital experience consulting team, a Conversion Optimization Strategist provides ongoing site performance reporting, quantitative and qualitative data analysis and insights, and recommendations for improving user experience and conversion rates via testing, personalization, voice of customer and UX audits. This client-facing role will help organizations turn data insights into actionable recommendations to achieve client’s business and marketing goals.

This is a full-time opportunity that can work remotely from anywhere in the United States. We currently have teammates located all across the country in 23 different states and 3 countries internationally. Don’t get us wrong, we love to explore. However, due to the nature of our consulting agency you must remain in the same state/time zone and digital nomads will not be considered.

At BlastX, you'll have the opportunity to Make Your Mark every day, solving challenges and seeing the positive impact of your work. Join us to Make Your Mark — on each other, our clients, our company, our industry, and the community.

Who We Are

We are crossing the chasm to BlastX! Founded in 1999 and formerly known as Blast Analytics, BlastX is a strategic analytics and digital experience optimization consulting company accelerating the complex DXO journey for enterprise and mid-market clients. BlastX is a pioneering team of business, data, and technology professionals who share a similar passion for optimization and client success. BlastX is forging an exciting path, one that will transform your organization. Or, as we like to say, EVOLVE. It unifies data, technology, and marketing. But most important, it involves your customers. Actually, it centers on them. After all, they’re the beholders of your success.

With approximately 90+ teammates sharing a purpose to “Make Your Mark” — on our company, teammates, clients, industry, and community. BlastX has been named one of Inc. magazine’s top 5000 fastest-growing private companies and is also a Great Place to Work-Certified company.

Why Work at BlastX

At BlastX, we believe in meaningful work. Regardless of role, you'll have the opportunity to Make Your Mark every day, solving challenges and seeing the positive impact of your contributions, as we support leaders to EVOLVE their organizations. Join us to Make Your Mark — on each other, our clients, our company, our industry, and the community. Ask any employee why they come to work at BlastX, and they'll say, "to make my mark!" We BELIEVE BlastX is a Great Place to Work! BlastX is proud to be certified as a Great Place to Work since 2019.

To Be Successful

To be successful in this position, you must have strong attention to detail, be able to work in a demanding and fast-paced environment, focus on essential tasks, prioritize multiple tasks, and be willing to learn. The characteristics that lead to success at BlastX are:

  • Make Your Mark in delivering exceptional applicant experience
  • Help our team EVOLVE as we are growing and scaling
  • Be solutions oriented
  • Communication Proficiency
  • Problem Solving/Analysis
  • Negotiation Skills
  • Technical Capacity
  • Project Management
  • Collaboration Skills
  • Think green – Positively affect the environment

Desired Knowledge, Skills, & Qualifications

  • Strong analytical and problem-solving abilities
  • Business and customer-oriented with strong communication skills
  • Demonstrated experience with analyzing quantitative and qualitative data to identify opportunities to improve the user’s digital experience
  • Prior experience performing statistical analysis and end-to-end testing
  • Ability to quickly switch tasks and meet tight deadlines
  • Self-motivated and proactive with a strong team spirit
  • Demonstrated ability to collaborate with individuals from various areas of expertise
  • Innate curiosity to learn about where the industry is heading and a willingness to grow and adapt your expertise
  • Bachelor’s degree, or equivalent combination of education and experience

Primary Responsibilities

  • Collaborate with clients to develop clear and measurable business and testing objectives
  • Interpret results with the ability to dive deep into data to highlight key findings and seek buy-in from key stakeholders on the next steps
  • Recommend improvements to client sites that target increased conversion rates, then collaborate with the team to design and develop experiments and personalization campaigns that enable the testing and measurement of improvements
  • Perform qualitative and quantitative research to identify points of friction and opportunities to improve the digital experience for key audience segments
  • Propose and prioritize data-driven test/CX recommendations and generate wireframes and mockups
  • Work with developers to ensure proper implementation of A/B/n, MVT, Multi-page tests, and personalization campaigns
  • Deliver strategic recommendations and analyze Voice of Customer feedback, including understanding where in the journey to solicit customer feedback and what type of questions to ask to gain actionable insights
  • Provide written content on digital experience topics for our website such as blog posts, case studies, and white papers

Flex Your Skills With

  • Hands-on experience with providing strategy and analyzing customer surveys, feedback polls, heat maps, user testing, and session playback
  • Platform certifications (ex. OptimizelyX Platform, Optimizely Developer, Adobe Target, Qualtrics, etc…)
  • Demonstrate strong knowledge of conversion optimization and experience with A/B/n testing and/or personalization
  • Knowledge of relevant statistics principles as it relates to measuring performance for testing and personalization campaigns
  • Basic HTML, CSS, JavaScript skills
  • Experience with executing personalization campaigns using a Customer Data Platform for audience targeting
  • Experience running A/B tests on Mobile Applications

You Will Work with

Vice President of Digital Experience, Associate Manager of Optimization, Senior Optimization Strategist and Developers, Senior Marketing Strategists, Analytics Strategists and Reporting Team Members; Other Subject Matter Experts

Are You a Fit?

BlastX is a small yet rapidly growing company that is continuously inspired to learn and tackle challenges in digital analytics and marketing. To get an idea of whether or not you would be a fit within our culture, please review our core values.

Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At BlastX we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Compensation & Benefits

We offer a competitive salary based on experience and a supportive, challenging, and fun work environment to ensure teamwork, productivity, and teammate happiness. We offer flexible time off with an open PTO policy, 50% paid medical insurance coverage options, 100% paid dental and vision insurance, 401k 4% company matching, profit sharing, education assistance, paid parental leave, annual increases and year end incentive bonuses.

How to Apply

If you like what you’ve read thus far, please complete the application form and submit your cover letter and resume in one PDF format. We are not interested in placement agencies or companies at this time.

BlastX is an “at-will” employer. Compensation, benefits, and job descriptions are subject to change based on individual performance and business  conditions.

BlastX is an Equal Opportunity Employer (EEO).

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