Senior Analytics Strategist

Blast Analytics & Marketing

Location: Remote | Type: Full Time | Level: Experienced

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Works with: Director, Analytics Strategy; Analytics Strategists; Director, Optimization; Digital Marketing and Reporting Team Members; Other Subject Matter Experts

Position Summary: We are actively seeking a Senior Analytics Strategist who can build Analytics strategies and deliver accurate Analytics insights with an understanding of our clients’ businesses, industries, and environments. Specifically, the Senior Analytics Strategist is responsible for performing audits, configuring Analytics tools, developing documentation, providing strategic vision, and delivering performance tracking reports.

Functioning as a key member of our Analytics consulting team, the Senior Analytics Strategist contributes recommendations directly to our clients and walks clients through Analytics data via both web meetings and in-person meetings. This client-facing role will help organizations capture data and turn insights into actionable recommendations to achieve their analytics goals. This is a full-time opportunity that can work remote or in-office.

Who We Are: Blast Analytics & Marketing is a leading analytics and digital marketing consulting company supporting leaders to EVOLVE their organizations. Through our deep expertise and proven process honed over 20 years working with clients worldwide, we help enterprises transform their data into actionable insights and better decision making — to do more of what works and less of what doesn’t. Our company is driven by smart, talented people who have a strong desire to learn and apply their knowledge, constantly evolving and pushing ourselves each day.

Why Work at Blast: At Blast, we believe in meaningful work. Regardless of role, you'll have the opportunity to Make Your Mark every day, solving challenges and seeing the positive impact of your contributions, as we support leaders to EVOLVE their organizations. Join us to Make Your Mark — on each other, our clients, our company, our industry, and the community. Ask any employee why they come to work at Blast, and they'll say "to make my mark!"

To be successful

  • You will leverage your ability to build trust and people relationships
  • Make your mark on client & team growth
  • Evolve your intellectual curiosity and help drive success analytics strategy

Knowledge, Skills, & Abilities

  • Must have several years of experience in the digital marketing field, preferably in an agency or consultative role.
  • Excellent interpersonal, presentation and time management skills; must enjoy collaborating with designers, online marketers, programmers and clients
  • 4+ years experience in advanced digital analytics methodologies such as audience segmentation analysis, experimentation and testing, competitive analysis, surveys or market research
  • Experience using one or more digital analytics tools including Adobe Analytics, Google Analytics, Optimizely/Adobe Target, ClickTale, Moz/Awr, and Compete to analyze, interpret, draw conclusions and summarize information, and present these conclusions in written or verbal communications
  • Adobe Analytics or Google Analytics Certification
  • Familiarity with statistics (regression, correlation, statistical significance, confidence intervals) a plus
  • Experience with Customer Data Platforms a plus
  • Social Listening skills a plus

Primary Responsibilities

  • Set up Analytics tools including Adobe Analytics and Google Analytics to measure, monitor, and provide insight into user behavior
  • Provides prompt and accurate responses to ad-hoc client requests regarding site analytics
  • Provides training to clients on best practices and how to gain the most value from their data
  • Aggregates data from websites and online marketing campaigns, presents findings and prepares preliminary performance evaluations and recommendations for media optimization
  • Create and maintain client documentation that reflects their usage of data and tools within the organization
  • Provides strategic direction to support leaders to evolve their organization by answering their business questions, and helping them do more of what works and less of what doesn't.
  • Recommend tools, metrics, and best practices for the measurement of online and offline marketing campaigns
  • Executes reporting and analytic tasks in support of other team members
  • Perform business discovery to strategically guide clients towards increased analytics maturity

Are You a Fit?

Blast Analytics & Marketing is a small yet rapidly growing company that is continuously inspired to learn and tackle challenges in digital analytics and marketing. To get an idea of whether or not you would be a fit within our culture, please review our core values.

Compensation & Benefits

In addition to a competitive salary based on experience, Blast offers extensive benefits for full-time employees, including medical, dental, and vision insurance, paid time off, a 401(k) plan, and much more. We provide a supportive, challenging, and fun work environment to ensure teamwork, productivity, and employee happiness.

How to Apply

If you like what you’ve read thus far, please complete the application form and submit your cover letter and resume in .PDF format. We read cover letters and weigh them heavily in our decision to consider an applicant. We are not interested in placement agencies or companies at this time.  

Blast Analytics & Marketing is an “at will” employer. Compensation, benefits, and job descriptions are subject to change based upon individual performance and business conditions.

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