Senior Conversion Optimization Strategist

Blast Analytics & Marketing

Location: Remote | Type: Full Time | Level: Experienced

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Requisition #: BAM00120A
Posted/Updated: 01/02/19

Ready to Make your Mark?

We are actively seeking a Senior Conversion Optimization Strategist who will be responsible for executing optimization testing services for a wide range of clients.

Functioning as a key member of our optimization consulting team, an experienced Senior Conversion Optimization Strategist provides ongoing site performance reporting, analysis, and recommendations for improving user experience and conversion rates via testing, personalization and auditing. This client-facing role will help organizations turn data insights into actionable recommendations to achieve client's’ business and marketing goals. 

This is a full-time opportunity that will work remote-based.

Who We Are

Blast Analytics & Marketing is a leading analytics and digital marketing consulting company supporting leaders to EVOLVE their organizations. Through our deep expertise and proven process honed over 19 years working with clients worldwide, we help enterprises transform their data into actionable insights and better decision making — to do more of what works and less of what doesn’t. Our company is driven by smart, talented people who have a strong desire to learn and apply their knowledge, constantly evolving and pushing ourselves each day.

Why Work at Blast

At Blast, we believe in meaningful work. Regardless of role, you'll have the opportunity to Make Your Mark every day, solving challenges and seeing the positive impact of your contributions, as we support leaders to EVOLVE their organizations. Join us to Make Your Mark — on each other, our clients, our company, our industry, and the community. Ask any employee why they come to work at Blast, and they'll say "to make my mark!"

To Be Successful

  • Leverage your ability to build trust and develop strong personal internal and external relationships
  • Make Your Mark in customized data analysis and insight delivery 
  • EVOLVE your intellectual curiosity and learning to help drive company and client success

Desired Knowledge, Skills, & Qualifications

  • Strong analytical and problem-solving skills
  • Business and customer-oriented with strong communication skills
  • Demonstrated experience with analyzing quantitative data to identify potential CX issues 
  • Proficient in HTML, CSS, and Javascript 
  • Prior experience performing statistical analysis and end-to-end testing
  • Ability to quickly switch tasks and meet tight deadlines
  • Self-motivated and proactive with a strong team spirit
  • Bachelor’s degree preferred, or any equivalent combination of education and experience

Primary Responsibilities

  • Collaborate with clients to develop clear and measurable business and testing objectives
  • Interpret results with the ability to dive deep into data to highlight key findings and seek buy-in from key stakeholders on next steps
  • Recommend improvements on client sites that target increased conversion rates, then collaborate with the team to design and develop experiments that enable the testing of improvements
  • Perform qualitative and quantitative research to identify points of friction and opportunities to improve customer experience for key audience segments
  • Propose and prioritize data-driven test/CX recommendations and generate wireframes and mockups
  • Work with developers to ensure proper implementation of A/B/n, MVT, Multi-page tests and personalization campaigns
  • Provide written content on optimization topics for our website such as blog posts, case studies, and white papers

Flex Your Skills With

  • Hands-on experience with implementing and analyzing heat maps, user testing, customer surveys, feedback polls, and session playback
  • Platform certifications (ex. Optimizely X Platform, Optimizely Developer, Adobe Target, Google Analytics, etc.)
  • Demonstrate advanced knowledge of conversion optimization and experience with A/B/n testing and/or personalization
  • Basic HTML, CSS, JavaScript skills
  • Experience running A/B tests on Mobile Applications
  • Experience with email testing

You Will Work With

Director-Optimization, Senior Marketing Strategists, Analytics Strategists, reporting team members and other Subject Matter Experts (SMEs).

Are You a Fit?

Blast Analytics & Marketing is a small yet rapidly growing company that is continuously inspired to learn and tackle challenges in digital analytics and marketing. To get an idea of whether or not you would be a fit within our culture, please review our core values.

Compensation & Benefits

In addition to a competitive salary based on experience, Blast offers extensive benefits for full-time employees which include medical, dental, and vision insurance along with unlimited paid time off, a 401(k) plan, and much more. We provide a supportive, challenging, and fun work environment to ensure teamwork, productivity, and teammate happiness.

How to Apply

If you like what you’ve read thus far, please complete the application form and submit your cover letter and resume in PDF format. We read cover letters and weigh them heavily in our decision to consider an applicant. We are not interested in placement agencies or companies at this time.

Blast Analytics & Marketing is an “at will” employer. Compensation, benefits, and job descriptions are subject to change based on individual performance and business conditions.

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