Senior SEO Strategist

Blast Analytics & Marketing

Location: Rocklin HQ or San Francisco, CA | Type: Full Time | Level: Experienced

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Works with: Senior Manager, Marketing Consulting, Marketing Strategists, Analytics Strategists, Optimization Specialists, and other Subject Matter Experts

Position Summary: We are actively seeking a Senior SEO Strategist to execute across all aspects of SEO, including technical issues, content strategy, onsite optimization, measurement, and performance reporting. Functioning as a key member of our consulting team, the Senior SEO Strategist provides SEO strategy, implementation, optimization and training for a wide range of clients via both web meetings and in-person meetings. This client-facing role will help organizations capture data and turn insights into actionable recommendations to achieve their SEO goals. This is a full-time opportunity. 

Who We Are: Blast Analytics & Marketing is a leading analytics and digital marketing consulting company supporting leaders to EVOLVE their organizations. Through our deep expertise and proven process honed over 20 years working with clients worldwide, we help enterprises transform their data into actionable insights and better decision making — to do more of what works and less of what doesn’t. Our company is driven by smart, talented people who have a strong desire to learn and apply their knowledge, constantly evolving and pushing ourselves each day.

Why Work at Blast: At Blast, we believe in meaningful work. Regardless of role, you'll have the opportunity to Make Your Mark every day, solving challenges and seeing the positive impact of your contributions, as we support leaders to EVOLVE their organizations. Join us to Make Your Mark — on each other, our clients, our company, our industry, and the community. Ask any employee why they come to work at Blast, and they'll say "to make my mark!"

To be successful

  • You will leverage your ability to build trust and people relationships
  • Make your mark on client & team growth
  • Evolve your intellectual curiosity and help drive success analytics strategy

Knowledge, Skills, & Abilities

  • Strong understanding of digital marketing, including relationships between SEO and non-SEO channels (e.g. paid search, display, social, local, etc.)
  • Proficiency in SEO tools, such as Adobe Analytics, Google Analytics, Google Search Console, Google Keyword Planner, Screaming Frog, Advanced Web Ranking and other popular SEO tools
  • Strong understanding of technical SEO, major search engine algorithms and its core principles
  • Familiarity with WordPress, Hubspot, and other popular content management systems
  • Familiarity with differentiation, persuasion, marketing optimization, usability metrics, and related statistical concepts
  • Ability to comfortably present during client meetings, think "on your feet" and speak in public
  • Effectively train SEO principles to broad audiences and clients to equip them with the ability to implement recommendations
  • Identify and recommend solutions to content and technical problems, including CMS and server-related issues
  • Confidence in using online analytical and reporting tools to analyze, interpret, draw conclusions, summarize and present information clearly
  • Experience in content creation for blogs, web pages, landing pages, and others, using keyword research, marketing insight, and SEO best practices
  • 5-10 years of SEO experience, preferably with large brands and enterprise companies
  • Extensive usage of Google Product Suite and Microsoft Office
  • Bachelor's degree or equivalent combination of education and experience

Primary Responsibilities

  • Deliver all daily SEO-related tasks and associated deliverables as the primary SEO point of contact for key groups within the client organization
  • Perform various SEO audits (technical, content, authority, local, competitor) to identify gaps and set priorities
  • Conduct advanced keyword research based on client needs and objectives
  • Create data-driven content recommendations and strategies
  • Establish client roadmaps and plans for ongoing optimization to drive continuous impacts
  • Research and analyze client's business, industry, and competitors for content, keywords, local search, paid search, and other marketing opportunities to optimize outcomes
  • Collaborate with cleints to develop measurable strategies for site optimization while evolving business objectives
  • Deliver measurement and performance reporting
  • Collaborate with the Blast Consulting team members to deliver expertise and value across our clients

Are You a Fit?

Blast Analytics & Marketing is a small yet rapidly growing company that is continuously inspired to learn and tackle challenges in digital analytics and marketing. To get an idea of whether or not you would be a fit within our culture, please review our core values.

Compensation & Benefits

In addition to a competitive salary based on experience, Blast offers extensive benefits for full-time employees, including medical, dental, and vision insurance, paid time off, a 401(k) plan, and much more. We provide a supportive, challenging, and fun work environment to ensure teamwork, productivity, and employee happiness.

How to Apply

If you like what you’ve read thus far, please complete the application form and submit your cover letter and resume in PDF format. We read cover letters and weigh them heavily in our decision to consider an applicant. We are not interested in placement agencies or companies at this time.  

Blast Analytics & Marketing is an “at-will” employer. Compensation, benefits, and job descriptions are subject to change based on individual performance and business conditions.

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